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I've found myself recommending more and more the use of YouTube to my small business clients. Not necessarily the posting of live video (although that IS a good idea for many), but also for the posting/sharing of presentations.

If you have Powerpoint or Keynote (Apple's version of Powerpoint. Much more powerful and user friendly, in my opinion) you have all the tools you need to post animated text, images, great transitions, audio ... everything you need to promote a specific product, service, or your business in general. Check out what Paul Durban has done to promote his Ebook. Did it work for him? Well, I've never met Paul..wouldn't know him if he punched me in the face... and I'm sharing his presentation with my own website visitors. Yeah, I'd say it worked.

 

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